Hello, my name is

Muhammad Farooq
Shaukat

Senior Creative - Art Director
& Photographer

About me

I'm a seasoned Senior Creative - Art Director with 14+ years of experience in design and art direction, also skilled in photography and AI Imagery.

I specialize in crafting polished and visually stunning designs.

With years of experience in graphic and art direction I have mastered the skills of understanding client requirements according to the latest trends. I have worked with businesses from different niches so you can rely on me for yours.

As a highly skilled Creative Director with a passion for design, I bring a wealth of experience in leading and managing creative teams to develop visually compelling and engaging campaigns that drive results. With a strong background in graphic design, web design, and UX/UI design, I have a keen eye for detail and a deep understanding of how to use design to build strong brands and connect with target audiences. Throughout my career, I have demonstrated a track record of success in developing and executing creative strategies that deliver measurable business results.

What I do

From understanding your requirements, designing a draft visual and delivering the final product, I do everything that falls in between these lines.

Branding & Identity

I strive for innovative and refined branding and Identity, aiming to capture attention and convey a clear message through thoughtful design.

Print & Packaging

If you are seeking a professional for the design and development of your print and packaging materials, I am an experienced expert ready to assist you.

Visual & Concept Development

If you are seeking a seasoned expert for your visual & concept development needs, I am an experienced professional prepared to assist you in crafting memorable visuals and showcasing your products or concepts.

Photography

If you are in search of a seasoned expert for your product and commercial photography needs, I am an experienced professional ready to assist you in capturing memorable moments and showcasing your products.​

Web Design

If you are in need of a web designer to lead the design and development of your website, I am an experienced professional ready to assist you.

UI/UX - App Design

If you're in need of a mobile app that appeals to users with its user-friendly design, I can assist you in creating an innovative and polished application. It will captivate users, ensuring a clear and engaging message through a seamless UI/UX.

Skills

AI - Midjourney - Chatgpt
80%
Photoshop
95%
Figma
75%
Illustrator
90%
Canva
70%
Photography
85%
Shopify
70%
Lightroom
80%
MS OFFICE
80%
Art Direction
85%
Team Management
80%
Leadership
88%

My Experience

2023 - Present

AlSayegh Media, Dubai – UAE

Art Director

As an Art Director, I assumed responsibility for the end-to-end creative process by devising inventive briefs and timelines for projects, guiding them from concept to completion. Working closely with the brand team, I actively contributed to the development and execution of impactful communication and marketing plans, aligning with the brand's vision. I ensured a seamless and captivating visual narrative.

2021 - 2023

Take4Media, Karachi, Pakistan

Creative Director

I've created and managed creative processes, developed marketing plans, and led a team to deliver award-winning visual campaigns. I've also collaborated with senior management to drive successful marketing initiatives and promote a culture of teamwork

2017 - 2021

Dawn Media Group, Karachi, Pakistan

Creative Manager

I lead and inspire a creative team, driving innovative campaigns with original ideas. I stay updated on industry trends, enhancing our creativity and presenting concepts effectively in internal and client reviews.

2013 - 2016

JWT – Pakistan

Art Director

I lead visual design projects, overseeing the team to ensure high-quality work that aligns with project goals. I foster cross-functional collaboration and maintain design consistency across projects

2012 - 2013

FIREBOLT 63, Karachi, Pakistan

Art Director

I craft and oversee visual concepts across diverse mediums, leading the design team to meet high-quality standards and project objectives. I collaborate cross-functionally, present design concepts, and stay updated on design trends and technologies for project success.

2010 - 2012

JWT – Pakistan

Senior VISUALIZER

I've created captivating designs aligned with project goals, collaborating with my team to convey the intended message effectively. I also mentored junior designers for consistent high-quality work.

Portfolio